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10 advertising campaigns tapping on the smartphone addiction issue
Smartphone addiction is not a fad, neither a trend. It is a fact and some of the largest brands have already based their campaigns on this growing insight: People are increasingly attached and addi...
How to define the idea of Digital Wellness with a Human Soul
Every day, we stare at screens and count. But we don't count what really counts: Our moments together. This is the idea behind Vrbo's new commercial. In fact, if we had to create a commercial for B...